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The weekend is officially underway! We kicked off last night with great food, great music and awesome conversation. Thirty entrepreneurs have gathered together for a weekend full of creativity, collaboration and problem-solving within the music and literature industries.

We heard 21 pitches, nine of which were voted through, and after half an hour of intensive recruitment, we now have six teams working hard validating their concepts, developing their business models and building their demos.

We have Spotify’s ‘Let’s go outside’ playlist on in the background. An ode to the beautiful weather… and a little hint to the teams to GET OUT OF THE BUILDING and talk to customers.

We were worried having a theme might mean we would get a lot of similar ideas, but the variety is actually pretty cool. We have teams working on solving all kinds of problems, from technical solutions to saving space in libraries and cafes; to creating a playlist that grows with your tastes; and overcoming your fear of publishing written work.

We can’t wait to see how these ideas and the others progress over the weekend. Follow along on Twitter at #SWMusicLit and watch as the weekend unfolds…

Samantha Deakin