Universal Startup Weekend’s judging criteria is broken up into three sections. Teams are judged according to the following criteria (weighed equally):
- Business Model Validation – Who are their key partners? Is there a customer acquisition / rollout strategy? Did the team identify customers (demographic, location etc)? Did the team get out and talk to customers? What is the value proposition to customers? What is the cost and revenue breakdown?
- Product Execution – Have they established a “Minimal Viable Product” for the weekend (software, hardware, etc.)? Note: an MVP is the minimum set of features to be able to start collecting data. Were they able to demo something functional?
- User Experience Design – Does it have a professional look and feel? Does it deliver a compelling and captivating user experience? Is it memorable? What key insights were gathered over the weekend to go in this creative direction?
While there are no specific requirements in terms of what teams should have accomplished by Sunday, it’s in your best interest to plan your execution around what you’ll be judged for on Sunday: Customer Validation, Business Model and Execution. As far as presenting goes, some of the most common presentations include any combination of the following (in no particular order):
- Wireframes or fully developed website
- Mobile App (from mock-ups to skeletons to fully functional)
- Slide decks (Powerpoint, Keynote, Prezi, etc.)
- Videos (i.e. product demonstrations, etc.)
- Live product demos
See you soon!