For the past 10 years, I have brought a non-traditional perspective to the field of aging that leverages markets and the private sector to achieve social mission goals. It has been shaped by a 20-year career in the private sector focused on strategy, strategic planning, organizational change & team building, and competitive intelligence. I have helped companies achieve competitive advantage through business strategy development; identifying new business and market opportunities; M&A due diligence; and assessing the business implications of changing competitive and market dynamics, business development, and entrepreneurship. Through my career I have challenged thinking and provided counsel and insight to senior executives, chief executives, boards of directors, and startup companies.