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Why does Rajat Bhargava, co-founder and CEO of JumpCloud, keep starting businesses? How does JumpCloud, a B2B company, Give First? What does their 30 years of friendship mean to Rajat and Give First co-host Brad Feld? Listen for answers to these questions—and more. 

Rajat Bhargava, CEO of JumpCloud, has started a lot of companies—the first, NetGenesis, while he was still a student at MIT. And his friendship with Give First co-host Brad Feld goes right back to that initial foray into entrepreneurship. 

Rajat just keeps starting companies, and Giving First—including through his current B2B company, JumpCloud. How does a B2B company Give First? Rajat believe that every B2B can ask itself this question, and come up with practical ways to help anyone, especially entrepreneurs. 

How B2C companies can Give First is another question. And both Rajat and Brad agree that those that offer “free” services in exchange for user data is definitely not Giving First—especially when many users don’t fully understand the transactional nature of the exchange. 

Listen for more of Rajat and Brad’s thoughts on the complexities of Giving First as a company, as well as Brad’s earliest memory of the world wide web, and a thoughtful exchange where the two men ponder how their friendship has lasted so long, even through difficult times. 

Listen for Rajat’s take on…

Why Rajat just keeps starting companies:

“It’s like a puzzle for me. There are these hazy pictures or puzzle pieces spread out and I love putting them together in a way that makes sense. JumpCloud is a great example of that.”

What Give First does and doesn’t mean for B2C:

“In a B2B situation there’s not this monetization of data in the same way as there is on the consumer side. … The hitch is really to give first without the expectation of receiving anything in return. I’d say if it’s a consumer model where you’re going to monetize the data, then you haven’t really Given First. You’re making a trade and you should be honest about what you’re doing there.”

The experience of building a business on the early world wide web:

“The business was basically trying to sort through how do we take advantage of this thing called the world wide web, which was super brand new at the time. I mean, it came out, if I remember right, October of 93 is when the first browser hit. I could be off by a month or two, but it was in that zone. And we started our business in December ‘93 or January ‘94. We had no idea what we were going to do, but we said, this thing that’s the web is going to change stuff. Why don’t we just try and figure out how do we build sites or how do we do commerce?”

Companies, people, and resources mentioned in this podcast:


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