Common UX/UI Mistakes That Can Ruin Your Website Design

This post originally appeared on blog.startupdigest.com.

The following is a guest post by Tom Hardy, a renowned WordPress developer at Sparx IT Solutions: PSD to HTML Conversion Company.


Business websites are the priority need today for all business enterprises, regardless of size or the brand they endorse. Everywhere in the arena, there is a lot of competition among businesses to gain maximum accreditation from customers, and this has become possible by creating the online presence of a business through a professional website. Corporate websites and its User Interfaces (UI) are meant to be unique, impressive, functional, dynamic, and most importantly, user-friendly. If your website really has all the mentioned features, only then can you wish to be on the first page of search engines.

We all make mistakes, but some mistakes can lead to money draining and conversion pitfalls. There are chances of committing mistakes in website design. Web designers try hard to give 100% while crafting the designs of a website, but sometimes they are not aware of the latest trends and forgot to integrate those in their web layouts. Anyone in the industry who wishes to have great outcomes, conversion rates and excellent return on investment, needs to avoid common UX & UI mistakes. Web designers must keep the trends in mind and also avoid the below-mentioned, deadly web designing mistakes at all costs.

Avoid Complex User Interface

Web design is an art; hence one should never consider it a game and should never go beyond its boundaries. Creating complex designs always leads a website toward complicate matters that confuse the users and result in less interaction. So, it is best to keep your web designs simple yet pleasing. Also, the web designs should be designed with user-friendly features.

Creating Confusing Navigation

If your website is not properly running, it may leave a negative impact on users. Users want smooth navigation when they surf anything over the web. When they find it improper, they decide to never come back again to the website. To reduce this big issue, web designers should follow the norms of creating flawless navigation for the website, which definitely affects the conversions in a number of ways. Creating the best user experience is the key to success for all web designs and it should not be ignored.

Create Precise Form Fields

Every web or application design is created to provide ease of getting relevant information regarding their queries. Users are in hurry these days and want every process to be completed. To gain information regarding such website or services, users asked to fill in lengthy registration forms get frustrated by seeing the multiple fields of the form and change their mind to get away from that particular page. Therefore, it is quite mandatory to keep the most important fields in the query form so that users can get the form completed within seconds and get desired information at the earliest.

Lack of A/B Testing

Mostly web designers make this common mistake by not applying the testing tactics to the web designs. But, it would be harmful if you follow this routine for every website. No matter how exclusive your web design is, if it is not tested properly on different platforms, it will never perform better for the business. Therefore, web designers should not commit this mistake and test the designs on different versions to make sure that it is working properly on all or on some specific platforms. Although, it is a time-consuming process, it surely results in great success.

A Poor Call To Action

CTA (Call To Action) is a core marketing term that relates to the web design and user experience. A good call to action leaves the positive impact on users while a poor call to action sometimes leads the conversion rates down. Being a web designer, you also need to keep the major CTA facts in mind, which implies not bombarding multiple CTA’s to the websites as it may irritate users. Rather, you can simply dissuade them by selecting any of them.

Site Is Too Slow To Load

In today’s fast-paced business world, everybody loves to access websites and pages quickly. Site or page loading is considered to be the most important part of a web design. It has been put on the top while initiating any design. To provide excellent user experience, it is necessary to make your website or pages fast to load. This is the only fact that can leave an instant impact users looking for smooth and easy-to-load websites. As a matter of fact, the sites that are slow lose user interactivity, while a fast-loading web design attains huge accreditation by users and gets accessed numerous times due to its smooth navigation. So, always try to put effort into making the site fast and functional.

Not Designed for Mobile

At present, websites are getting transformed into responsive or mobile-friendly interfaces. Users are more likely to show interest in accessing the applications and websites over their smartphones, which have also been increasing day-by-day. Web designs with no mobile-friendly features get fewer user interactions and the websites integrated with this feature are getting more clicks and conversion rates. Web designers mostly commit this mistake and face numerous losses. If you are also a web designer, then keep mobile growth in mind and create websites accordingly.

Final Words

Including the above-mentioned web designing tricks can help you a lot in creating a powerful website. Being a web designer, you need to be more cautious and try to discover new things to make your design the best. Thus, always try to add more engaging elements into your web design so that the user experience can be elevated.

The post Common UX/UI Mistakes That Can Ruin Your Website Design appeared first on Startup Digest Blog.








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Reading List Highlights: Snapchat, 3D Printing in Film, Nearby

1. Snapchat Moves Beyond Filters And Into Social Commerce

By MARIELLE CASTILLO – PSFK

Digest: Retail Technology & E-commerce

Curator: Kyle Kelly

Boom… shoppable Snapchat ads. Target and Lancome are among the first. Read More

More from this reading list: http://eepurl.com/b5pILX

2. These high-tech classes are the coolest thing happening in schools today

By Andrew Stern – Tech Insider

Digest: Maker

Curator: Mark Schreiber

This is a great little 8-minute video on what may be happening in a school near you. The Maker Movement is being adopted quickly and I can’t wait to see what these kids continue to build! Read More

More from this reading list: http://eepurl.com/b5lUlb

3. 3D Printing in Film

By Alec – 3ders.org

Digest: 3D Printing

Curator: Dilanka

This is a cool case study of the use of 3D Printing on the popular comedy series Gran’Pa Knows Best. It’s interesting because an amateur filmmaker with a DSLR and a 3D Printer to produce props could make films at 1/10th of the cost these days. Quite the time to be alive. Read More

More from this reading list: http://eepurl.com/b5lpLj

4. U.S. Track Cycling Team Training for Rio Olympics with Smart Sunglasses

By IEEE Spectrum

Digest: Wearables

Curators: Aashay Mody & Ashish Aggarwal

The U.S. Track Cycling Team is using Solos smart glasses to train for the Rio Olympics. The heads-up display allows cyclists to focus on the road ahead while having easy access to all sorts of useful data. Anyone else reminded of Google Glass or Recon Jet?

If you want a pair, it will set you back $350-400 on KickstarterRead More

More from this reading list: http://eepurl.com/b5k-xD

5. Introducing Nearby: A new way to discover the things around you

By Android – Official Blog

Digest: Mobile

Curator: Edith Yeung

Google is introducing a new Android feature called Nearby, which notifies you of of things that can be helpful near you. Read More

More from this reading list: http://eepurl.com/b5kATb

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Meet Our Curator of the Week: Laura Good

Meet Laura Good of Sacramento, our Curator of the Week! 

laura_sacramento-7cae470c7b3fea980f9e9fc1a478788ffdd4b71d

Name: Laura Good

Digest: Sacramento

Curator Since: February 2013

Title: Sacramento Startup Connector

Twitter Handle: @goodlaura

I participate in many Sacramento community organizations. I am the curator of the Sacramento Startup Digest and also a curator for the Startup Genome Project. I’m an organizer for Startup Weekend and Startup Grind Sacramento.

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Reading List Highlights: Millennials, Solopreneurs, Kids Trackers

5 hand-picked articles from across the Startup Digest Reading Lists. Sign up to receive great weekly content on various topics from expert curators.

 

1. Millennials Have An Entirely Different Approach To Investing Than Their Parents

By Rachel Butt – Business Insider

Digest: FinTech
Curators: Thilmin Gee & Camron Miraftab

Consumer behavior changes the status quo, and that is why it’s important to note that Millennials have a very different investment mindset than the Baby Boomers. Millennials are more focused on short-term needs and lower-risk investments, whereas Baby Boomers have focused on building wealth in the long run. Business Insider calls out two factors to this shift in Millennials. The first is that Baby Boomers provide financial support to Millennials into their adult age. The second is that Millennials have been influenced by the economic crisis. Read More

More from this reading list: http://eepurl.com/b3wflr

 

2. Uber and Airbnb Really Are For The Wealthy and Well-Educated

By Alison Griswold – Quartz

Digest: Product
Curators: Sophie-Charlotte Moatti & Reza Ladchartabi

According to a new study from Pew Research Center, Uber and Airbnb are for the wealthy and well-educated. Read More

More from this reading list: http://eepurl.com/b3v28f

 

3. Entrepreneur Searches For Like-Minded Individuals

By Cara Rosner – CT News Junkie

Digest: Startup Communities
Curators: Julian Miller, Brad Feld & Shane Reiser

So, what happens when there isn’t an established group of entrepreneurs in your area working together to foster a true startup community? Here’s one solopreneur’s approach. Read More

More from this reading list: http://eepurl.com/b3vA85

 

4. 50 Best Franchises & 50 Worst Franchises by SBA Default Rates

By Priyanka Prakash – Fit Small Business

Digest: Small Business
Curators: Marc Prosser & Michael Heiligenstein

Over 100,000 franchises are started in the United States every year. However, not all franchises are created equal. In this article, using loan default data that we obtained directly from the Small Business Administration (SBA) for the period from 2000 to 2016, we tell you which are the 50 best franchises to start and which 50 franchises have the highest risk of failure. Read More

More from this reading list: http://eepurl.com/b3t4rX

 

5. The Best Kids Trackers: Using Wearables For Child Safety

By Derek Adams – Wareable

Digest: Wearables
Curators: Aashay Mody & Ashish Aggarwal

Thanks to advances in GPS technology, keeping track of children is becoming much easier with kids wearables. Some trackers use simple radio waves and are excellent for short distance monitoring.

With a GPS system you can pinpoint the exact position of the person you’re looking for using a map on your smartphone or tablet. Some models also offer geo-fencing. Read More

More from this reading list: http://eepurl.com/b3tLf5

 

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Reading List Highlights: Houzz, Space, Startup Drinking Problem

5 hand-picked articles from across the Startup Digest Reading Lists. Sign up to receive great weekly content on various topics from expert curators.

 

1. Houzz wins “Best App” at the inaugural Google Play Awards

By Sarah Perez – TechCrunch

Digest: Angel Investor

Curator: Berg Moe

Interior design and decorating resource Houzz is the overall best Android app of the year, according to Google, which this evening announced the results of the first-ever Google Play Awards at its developer conference, Google I/O. While in previous years, the company had rounded up scores of apps for “Best of” lists, the new Google Play Awards instead follows Apple’s model of selecting winners across a variety of categories. Read More

More from this reading list: http://eepurl.com/b2v19H

 

2. Virtual Reality and Mars: 4 Ways Tech Will Change Space Exploration

By Sarah Lewin – Space

Digest: Virtual & Augmented Reality

Curators: Martin Ahe & Kelly Vicars

Outer space has been adopted, it seems, as the universal VR menu backdrop and aesthetic. I’m cool with that. VR will let us float around in space, but how will it help real astronauts plan missions, prepare for space travel, and endure the long ride there? Read More

More from this reading list: http://eepurl.com/b2vXZj

 

3. What 671 Million Push Notifications Say About How People Spend Their Day

By Andrew Chen – Medium

Digest: Product

Curators: Sophie-Charlotte Moatti and Reza Ladchartabi

What 671 million push notifications say about how people spend their day. Read More

More from this reading list: http://eepurl.com/b2vTOz

 

4. Do Startups Have A Drinking Problem?

By Sarah Jane Coffey – Backchannel

Digest: Leadership & Resiliency

Curator: Sarah Jane Coffey

My personal experience as an alcoholic navigating startup culture. Read More

More from this reading list: http://eepurl.com/b2vPJL

 

5. How to have a one to one

By Ben Horowitz – Andreessen Horowitz

Digest: HR & Employee Experience

Curator: Philip Alexander

One of the key aspects of strong functioning performance management is regular communication. This piece provides a compelling case for a regular one to one, as well as practical advice for managers and employees. Read More

More from this reading list: http://eepurl.com/b2tKzP

 

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Our 5 Favorite Startup Digest Reading List Articles From Last Week

5 hand-picked articles from across the Startup Digest Reading Lists. Sign up to receive great weekly content on various topics from expert curators.

 

1. My wife is a founder. Here’s how she has helped me become a better investor.

By Steve Schlafman

Digest: Leadership & Resiliency
Curator: Sarah Jane Coffey

“My biggest learning in all of this is the impact of listening and supporting over fixing and controlling. That’s what entrepreneurs need more than anything.” Read More

More from this reading list: http://eepurl.com/b0RAiX

 

2. Your phone’s biggest vulnerability is your fingerprint

By Russell Brandom

Digest: Mobile
Curator: Edith Yeung

If the mold is filled with rubber, you can wear that print permanently, and fool any reader small enough to fit on a smartphone. Read More

More from this reading list: http://eepurl.com/b0StkD

 

3. The 10 Best Cities for Starting a Business in 2016

By Zoë Henry

Digest: Startup Communities
Curators: Julian Miller, Brad Feld & Shane Reiser

According to a study looking at the resources needed to successfully startup in the US, the Silicon Valley is not the best place to relocate, it’s not even in the top 50. The article lays out some very valid points as to why this is and might even get you rethinking the way you look at your community and its strong suits. Read More

More from this reading list: http://eepurl.com/b0SeEH

 

4. [QUIZ] What’s Your Business Finance and Credit IQ?

By Lydia Roth

Digest: Small Business
Curators: Marc Prosser & Michael Heiligenstein

Here at Nav, we work hard to fuel success amongst small business owners in America by creating financially fit business owners. To help you self evaluate your financial fitness, we’re bringing you our “Business Finance and Credit IQ” quiz to help you test your knowledge.
Warning: This quiz is not easy! But we have plenty of resources to help you discover what you don’t yet know (but would like to know) — take the quiz to find out what that is. Read More

More from this reading list: http://eepurl.com/b0PZ65

 

5. Google commissioned a multi-year study in to what makes the best teams

By Charles Duhigg

Digest: HR & Employee Experience
Curator: Philip Alexander

The key conclusion was that the best teams respect each other’s emotions, and make sure everyone has a chance to participate. On the surface this could sound trivial, but to male this work you have to understand how to create psychological safety. Read More

More from this reading list: http://eepurl.com/b0PkCv

 

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Our 5 Favorite Startup Digest Reading List Articles From Last Week

5 hand-picked articles from across the Startup Digest Reading Lists. Sign up to receive great weekly content on various topics from expert curators.

 

1. Bots won’t replace apps. Better apps will replace apps.

By Dan Grover

Digest: Artificial Intelligence
Curators: Bjorn Larsen & Nitzan Hermon

A WeChat product manager drops some realism on the over-the-top bot hype from Facebook, Microsoft and seemingly everyone else in tech right now. Read More

More from this reading list: http://eepurl.com/bZZY-D

 

2. Going Dutch: 9 things we learned about the start-up scene in Amsterdam

By John Kennedy

Digest: Startup Communities
Curators: Julian Miller, Brad Feld & Shane Reiser

Here’s a great look at the Dutch startup scene and how they are capitalizing on their core competencies. Read More

More from this reading list: http://eepurl.com/bZZMcv

 

3. Money, Race and Success: How Your School District Compares

By Motoko Rich, Amanda Cox, Matthew Bloch

Digest: Education
Curators: Aurelio Jimenez Romero, Vicky Guo & Deborah Chang

Let’s not forget the power of education technology to potentially equal the playing field for our most vulnerable students. Here’s what the problem looks like in the United States. Read More

More from this reading list: http://eepurl.com/bZ0kFn

 

4. Serial entrepreneur wants to inspire more Colorado angel investors

By Monica Mendoza

Digest: Angel Investor
Curator: Berg Moe

What Leslie Jump learned from talking with angel investors is that there are three reasons why they invest: To make money, because they themselves are entrepreneurs and have empathy for how difficult it is to raise money, and because they see the industry they worked in being transformed by technology and want to be part of it. Read More

More from this reading list: http://eepurl.com/bZZxez

 

5. Injured Sea Turtle Gets His Bite Back With 3D Printed Jaw

By Devin Coldewey

Digest: 3D Printing
Curator: Dilanka

Interesting case study in ocean conservation & 3D Printing: An injured loggerhead sea turtle has been equipped with a 3-D printed prosthetic jaw at a rehabilitation center in Turkey. Akut-3, named after the search and rescue team that found him, had been struck by a boat’s propeller and his jaw nearly destroyed. Read More

More from this reading list: http://eepurl.com/bZYP3n

 

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Our 5 Favorite Startup Digest Reading List Articles From Last Week

5 hand-picked articles from across the Startup Digest Reading Lists. Sign up to receive great weekly content on various topics from expert curators.

 

1. How Sam’s Club Is Widening its E-Commerce Lead Over Costco

By Phil Wahba

Digest: Retail Technology & Ecommerce
Curator: Kyle Kelly

Sam’s Club has an edge over its arch-rival: the integration of its digital business and its 655 or so stores. Read More

More from this reading list: http://eepurl.com/bY6tJj

 

2. How Warby Parker learned to love good old-fashioned retail stores

By Eric Johnson

Digest: Product
Curators: Sophie-Charlotte Moatti & Reza Ladchartabi

Warby Parker co-CEOs Dave Gilboa and Neil Blumenthal talk in a podcast about their decision to open brick and mortar retail. Read More

More from this reading list: http://eepurl.com/bY4_kr

 

3. Chariot for Women is a new ridesharing service for women only

By Kristen Hall-Geisler

Digest: Mobility & Transportation
Curator: Timo Hoffmann

Yes, a rideshare service for women. Why? Why not? Read More

More from this reading list: http://eepurl.com/bY359T

 

4. When Makers Apply to College

By Slide Room

Digest: Maker
Curator: Mark Schreiber

Colleges are starting to look for more than just SAT/ACT scores + your GPA for admission. Some, like MIT, are using portfolios to get a better feel of what students can do. Portfolios are no longer just for Art and Engineers, all need to be able to tell a good story and get others excited about their work too. If nothing else, click on the link to see the “Krebs Cycle of Creativity” graphic – nicely done. Read More

More from this reading list: http://eepurl.com/bY3KFj

 

5. Virtual assistants are the testbeds for tomorrow’s personal robots

By Mark Stephen Meadows

Digest: Artificial Intelligence
Curators: Nitzan Hermon & Bjorn Larsen

Bots are all over the news – interesting to read this more informed piece. Read More

More from this reading list: http://eepurl.com/bY3mUz

 

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Our 5 Favorite Startup Digest Reading List Articles From Last Week

5 hand-picked articles from across the Startup Digest Reading Lists. Sign up to receive great weekly content on various topics from expert curators.

 

1. Holograms and holistic health: what will music festivals of the future look like?

By David Hillier

Digest: Music
Curator: Katie Chase

I put a few links last week to festivals that were combined with lifestyle and personal health. I find the evolution interesting. Personally, I ate eggplant parmesan for the first time in high school at Lollapalooza and it was a lifestyle change for sure… The choices for personal transformation have definitely gotten more interesting. Read More

More from this reading list: http://eepurl.com/bYbFjf

 

2. Twitter names its first managing director for China to find advertisers beyond the Great Firewall

By Catherine Shu

Digest: China Tech
Curators: Xu Tao & Edith Yeung

Chen will be based there and work with potential clients in the Chinese-speaking markets sometimes lumped under the term “Greater China.” In this case, it refers to mainland China, Hong Kong, and Taiwan. Read More

More from this reading list: http://eepurl.com/bYbtlD

 

3. Watch ‘Quit Your Day Job’: ‘Shark Tank’ For Women And Minority Entrepreneurs

By Ruchika Tulshyan

Digest: Women Entrepreneurship
Curators: Babs Lee & Lilibeth Gangas

Quit Your Day Job is the female and minority version of the Shark Tank. I’m certain you can learn from the investors and pitches from this show. Check this out! Read More

More from this reading list: http://eepurl.com/bX_ymP

 

4. A bunch of VCs went on a retreat. Here’s what happened.

By Steve Schlafman

Digest: Leadership & Resiliency
Curator: Sarah Jane Coffey

Last weekend Reboot hosted their first ever VC bootcamp. Steve Schlafman pulled together a list of his top takeaways from the weekend and it’s clear he was paying attention. Want to be a better employee, founder, board member and/or human? Great suggestions are found here. Read More

More from this reading list: http://eepurl.com/bX-V8D

 

5. Applications Open for Techstars IoT

By Jenny Fielding

Digest: Internet of Things
Curator: Michael Kruk

Applications for Techstars IoT accelerator are open!

On their blog, Jenny Fielding (Managing Director) discusses the accelerator’s partner companies, alumni of the program, and covers some of the market segments they’re most interested in. Read More

More from this reading list: http://eepurl.com/bX-V4T

 

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Our 5 Favorite Startup Digest Reading List Articles From Last Week

5 hand-picked articles from across the Startup Digest Reading Lists. Sign up to receive great weekly content on various topics from expert curators.

 

1. Beyoncé Wants to Change the Conversation

By Tamar Gottesman

Digest: Music
Curator: Katie Chase

So much to learn from Beyoncé about how to lead in the manner of your choosing. Read More

More from this reading list: http://eepurl.com/bXoC5r

 

2. How to give and receive better feedback as a remote team

By Kate Kendall

Digest: Startup
Curators: Zubin Chagpar & Chris McCann

“We’ve set up a round-robin schedule where each person schedules two calls per month with two different team members. That way, we have a dedicated time to catch up with another member of the team who you might not otherwise chat with outside of daily work tasks.” Read More

More from this reading list: http://eepurl.com/bXhopf

 

3. Forget Apple vs the FBI: WhatsApp Just Switched On Encryption For A Billion People

By Cade Metz

Digest: Mobile
Curator: Edith Yeung

The company employs only about 50 engineers. And it took a team of only 15 of them to bring encryption to the company’s one billion users—a tiny, technologically empowered group of individuals engaging in a new form of asymmetrical resistance to authority, standing up not only to the US government, but all governments. Read More

More from this reading list: http://eepurl.com/bXhC7P

 

4. Why No Dining App Is the ‘Airbnb of Food’ (Yet)

By Tove Danovich

Digest: Product
Curators: Sophie-Charlotte Moatti & Reza Ladchartabi

Apps promoting social dining experiences beyond restaurants seem ripe for the “sharing economy.” So why aren’t they dominating the market? Read More

More from this reading list: http://eepurl.com/bXg-Nn

 

5. OLO – The First Ever Smartphone 3D Printer

By OLO, Kickstarter

Digest: 3D Printing
Curator: Dilanka

This is a very neat Kickstarter that is doing incredibly well. It’s a tiny 3D Printer that involves your smartphone. It seems to be really well designed. Despite the fact that most 3D Printer Kickstarters have failed, I am always excited to see new and innovative projects. Read More

More from this reading list: http://eepurl.com/bXf1nn

 

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