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The early application deadline for Techstars in New York City is today, January 4th, one second before midnight Pacific Standard Time. Maybe you’re wondering what the benefits of applying by the early deadline are or even if your company is too far along or early stage.

Tips from Interim Managing Director Nicole Glaros

The team
I’m looking for telltale signs that you’re passionate about what you’re doing, you and your co-founders are capable of weathering storms together, and you have a demonstrable ability to execute  (either on this idea, or on past projects). …read more 

The video
I love watching your videos because they give us more insight on who you are and the vision of your product.  Videos often are my favorite part of the application. …read more

The 140 character description
This is basically your elevator pitch.  Anyone will tell you that your elevator pitch is pretty critical to nail – you have only a few seconds to capture someone’s attention. …read more 

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Clare Tischer
Social Media and Content Manager, Techstars