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mybloglog_widget.pngOn June 14, the founders of MyBlogLog (Todd Sampson and Eric Marcoullier) visited Techstars for a couple of days. They met individually with many of our founders, and then told the story of MyBlogLog which was recently acquired by Yahoo.

Eric and ToddIn the video below, Eric remarks that this is really the first time they’ve had the chance to down and tell their story from start to finish. MyBlogLog started as a nights and weekend project for Todd and Eric and when things started to take off they added Scott Rafer into the mix, who helped take it to another level. Overall, the story of MyBlogLog is a great lesson in building extreme value quickly and cheaply, and another excellent lesson for our 26 founders.

The video is about 90 minutes long, but I can promise you that you’ll gain a bit of wisdom if you take the time to check it out. Listen carefully – Todd and Eric talk about really interesting subjects like cookies vs profiles, how to leverage “pro accounts”, eating when dinner is served, and thinking about value from day one.

Thanks Todd and Eric. We appreciate the time you gave to Techstars.

David Cohen
(@davidcohen) Founder & Managing Partner of Techstars, previously founder of several technology companies. David is an active startup advocate, advisor, board member, and technology advisor who comments on these topics on his blog at DavidGCohen.com