Geetika is Creative Director at R/GA. Currently a digital nomad traveling for a year to 12 countries across Europe, Asia, South America.
As Creative Director, Geetika leads a team of diverse creatives and provides strategic and creative vision to develop breakthrough services, products and communications for global brands. She also serves on the R/GA Accelerator design team that is a launchpad for start-ups in the connected devices and IoT space.
During her 10+ years of interactive experience, Geetika has worked with clients such as Lincoln Center for the Performing Arts, Bitfinder, MasterCard, MTV, Disney, Samsung, Nokia, Microsoft, AARP, Barnes & Noble and Walmart. Her team’s work has been featured at TEDIndia, Fast Company, CES and won several industry awards.
Geetika is an Adjunct Professor at School of Visual Arts in New York teaching Interaction Design to 3rd and 4th year students. She has judged award shows, guest lectured at institutions like Ecole Intuit Lab, IxDA, Girls Who Code and advises young designers on a regular basis. She holds a Masters in Industrial Design from Art Center College of Design, California and a Bachelors in Interior Architecture from CEPT, Ahmedabad, India