What is a business model? In this video Alexander Osterwalder, who created the concept of the business model canvas, explains the business model concept and its utility.
Watch the video here: https://www.youtube.com/watch?v=_8zIESVOSEA&feature=youtu.be
Watch the short video at this link to understand the basic definition of a business model and note the simplicity of the concept. Often the term business model is one that is confusing and while there are several elements that make up a business model, in essence it comes down to this: http://www.investopedia.com/terms/b/businessmodel.asp (Links to an external site.)Links to an external site.
Business Model Types
Read the article, 15 Business Models, to get a sense of the variety of ways a business can create value, the types of products and services they could offer and how they structure their operations to deliver the product or service.