Living proof that Startup Weekend really does fuel winning ideas. Foodspotting, which is based on the simple idea of sharing pictures of what you eat, just got a huge $750,000 seed round of funding. This round was led by Felicis Ventures and joining them are 500 Startups, High Line Venture Partners, Zelkova Ventures and 2020 Ventures. Also part of the investment team are angels Dave Morin, Steve Lee, Derek Dukes and Dan Martell.
Foodspotting, which we covered before in an interview, started as an idea from Alexa Andrzejewski during the Web 2.0 Expo in New York and was pitched during the Women 2.0 Startup Weekend in San Francisco. It was impressive even at that time since the team was able to walk away with $5,000 with just their idea.
Fast forward a few months and here they are, with over 90,000 dishes spotted by over 120,000 users worldwide. The site has a partnership with Zagat and the Travel Channel, and has been featured in Anthony Bourdain’s No Reservations.
The recent launch of the 2.0 version of their iPhone app brings with it one feature they’ve always wanted baked in: food discovery. Not only will you be able to share food you enjoy, you can also “spot” great dishes nearby you can try. Unlike other food discovery sites, Foodspotting drills down the discovery to the specific menu item of a restaurant, showcasing the best dishes that dining location has to offer.
The team plans to expand beyond food, and Alexa hinted that they will be entering the realm of travel. Will landmarks, transportation or accomodations be on their radar? Who knows for sure. What we do know is that they are hard at work on their Android app and are expanding and opening up shop at the SoMa district in SF.
Congratulations again to Alexa, Ted and Soraya!