Shelflife Wins the Groceryshop 2026 Startup Pitch Competition

A year ago, Shelflife (Techstars 2026) was a pilot in one department at one co-op. This fall, the team stepped onto the Groceryshop stage and won.

Shelflife earned the Startup Pitch Competition win for Technologies Boosting Revenue and Conversion at Groceryshop 2026, one of the biggest gatherings in the grocery industry.

Turning Shrink Into A Revenue Opportunity

Every grocer knows the cost of product that expires before it sells. Shelflife automates expiration-date tracking, giving retailers real-time visibility into the perishable inventory on their shelves.

That visibility changes how grocers can respond. When you know the expiration date of every item in real time, you can act before the margin is gone, whether that means a markdown, a better placement, or a smarter order.

At Groceryshop, the team heard from many grocers who now see shrink as a revenue problem. That's exactly how Shelflife approaches it.

Building Alongside the GroceryTech Community

The week was about more than the pitch. The Shelflife team spent time at its booth talking with grocers and swapping notes with fellow grocerytech founders on what's working, what's hard, and where the industry is heading.

Congratulations to Founder Samhita Karnati and the Shelflife team on the big win.

Learn more about Shelflife at shelflife.ai.