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"What kind of life am I trying to build?" Because if you don't answer that question first, you may wake up one day and realize you built a company that owns you.
The aspect of remote work that is most missing is the classic water-cooler effect — a sociological phenomenon in which coworkers gather in shared spaces to have casual, spontaneous conversations.
Sometimes persistence is just stubbornness aimed in a direction you trust. Keep it aimed there, get disciplined about who's with you, and stay in the game.
At Zendesk Relate 2026, David Cohen, Founder and CEO of Techstars, shared insights from investing in thousands of startups.
Here is the only question that you need to decide if you are failing: are founders better off?